HI-SEAS and AFW are the Exclusive Line and Wire for Bill Dance Outdoors and Bill Dance Saltwater Television Shows.
Coatesville, PA (April 22, 2010) - HI-SEAS is proud to announce that they have joined forces as a sponsor of Bill Dance, world famous fisherman, and his television shows Bill Dance Outdoors and Bill Dance Saltwater. Bill is one of the world's most famous fishermen and currently is featured in his two shows Bill Dance Outdoors and Bill Dance Saltwater. Bill Dance Outdoors premiered on a Memphis ABC affiliate in 1968 and has been growing in popularity ever since. Today the show is televised nationwide and its host has achieved celebrity status among the nation's 45 million anglers. Bill Dance Outdoors is featured on the Versus channel five times per week and Bill Dance Saltwater is featured on the Outdoor channel three times per week.

Dance is excited to incorporate HI-SEAS fishing line in his show, "Today I'm doing just that with some of the fine products that Hi-Seas offers. Like Grand Slam mono and braid, Wildfire and Quattro Fluorocarbon. HI-SEAS was originally designed for saltwater, but several years ago it was also introduced into the freshwater market. To me that says a lot! If it's tough enough to withstand the punishment of salt and all its toothy creatures, it's more than adequate for fresh." He also says, "I'm highly impressed with Hi-Seas and proud to tell America that they are now a major sponsor of Bill Dance Outdoors and Bill Dance Saltwater."

"We are extremely excited to have teamed up with Bill Dance. Bill is a fishing legend and icon in the industry and we are looking for Bill to help us grow HI-SEAS to the next level." says HI-SEAS Sales Manager Steven Miller.

"HI-SEAS is well established in the saltwater market with over 30 years of successful product growth. We introduced our quality freshwater products 5 years ago and have had a fantastic response from the industry. Bill's support and following will help us educate anglers more on HI-SEAS and continue to establish HI-SEAS as a household brand name in both the freshwater and saltwater markets.", responds Mike Shields, HI-SEAS Vice President of Sales and Marketing.

Bill Dance Outdoors and Bill Dance Saltwater provide a primetime platform showcasing HI-SEAS line and leader products to over 20 million households. This platform will educate anglers nationwide on all of their unique quality products such as Grand Slam Mono & Braid, Wildfire and Quattro 100% Camo Fluorocarbon. Stay tuned to the Verses Channel to see HI-SEAS featured on Bill Dance Outdoors and on Bill Dance Saltwater featured on the Outdoor Channel.

For over 30 years AFW & HI-SEAS has been providing serious freshwater and saltwater anglers with the finest quality line, leader, and rigging products. AFW has the largest selection of wire line and leader products in the industry. All wire, strand, and cable are manufactured in the United States. HI-SEAS offers a variety of lines specifically designed and formulated to meet any fishing challenge. Visit online at www.americanfishingwire.com or www.hiseas.net. High-resolution images are available upon request.